Assessing Quickly the E-Business Requirements of an Organisation - a case study based on an objective computerised modelIs "e-business" yet another incremental useful advance hyped up out of all proportion by enthusiastic marketing departments, or a genuine paradigm shift that any company ignores at its peril? Or could it be something in between?
The e-business world is currently very solution led, based on the advances made possible by software in general and the Internet in particular. Inevitably therefore, we see a topic that is also marketing led.